Why Identifying your Perfect Customer ensures Success!

 Dear Fellow Dreamer and Achiever,

 How long are you going to live life passively? It is
easy to stand on the sidelines and cheer on your favorite
actor and try to live life without rocking the boat.

How would you like to go from Zero to a Modern hero?

Tired of falling for everything? I know where you are, I
have been there, of course it is in the rear view mirror.

 On todays Success Team Alliance Call, I share with you
how to talk to your target audience, so your impact is felt
and received with open arms so you can increase your bank
balance, sound interesting?

http://fccdl.in/yfEX5egKh (Recording of Today's Team Call 2-10-15)

I invite you to brush off the dust of defeat, or so it seems, as
this blog post or article is going to make you a champion to be
reckoned with, Forever.

Yesterday I shared with you why it is important to lead with your
story (listen here if you missed it http://fccdl.in/fCPy7Ijr1 )
instead of the status quo of sales pitches and marketing ones
opportunity which is the lowest form of messaging.

Now, lets take it to a whole new level of communication since your
in the Superior mode of communication, as promised today we will
discuss your perfect audience.

And for the record, your so ready for this because you own this
as it is your story that prevails, its inside of you and its time
to let it show forth, Ready?

I invite you to think about each of the top 20 most expensive keywords
on google today, perhaps you have had a story or an experience with one
of these?

1. Insurance
2. Loans
3. Mortgage
4. Attorney
5. Credit
6. Lawyer
7. Donate
8. Degree
9. Hosting
10. Claim
11. Conference Call
12. Trading
13. Software
14. Recovery
15. Transfer
16. Gas/Electricity
17. Classes
18. Rehab
19. Treatment
20. Cord Blood

Now if your not living under a rock and have not given up on life, I invite you
to take a look at this list, somehwere, some how you have a story that
involves one of these, right?

The reason why I bring this up is how to identify your target market, correct?
If these are the most expenesive keywords, as of this blog post, then why would
I bring them up?

All the big companies know where there market is and are willing to pay big
bucks to corner these people, so why shouldn't you? Of course I am not asking
you to pay big bucks, what I am saying is this-

Since we all have our story to tell, why not find where the active market is
and talk those people, now, trying to talk to all of them in a certain category
is pointless because we are not going to "get them all"

Instead, we must identify what our perfect customer is to us, who do you want
to spend a lot of time with, because being successful means a lifetime.

Are you looking for man, woman or both?
How old are they?
Are they married or divorced?
Have kids?
How much do they make in a year? 40k, 80k or more?
What are there names?

When you have your perfect customer in your mind, then you know who your
talking too, everything I do is with my perfect customers in mind and I
have named them Brad and Mary, now when I think of Brad or Mary or both
I write to them specifically, as it keeps me on track in my delivery.
I know everything about them, there likes, dislikes, there fears, every
thing.

Can you see how important this is, it is a very concise piece of the pie
instead of the entire pie, when you identify your perfect customer or
business partner, you get out of the "Lottery Mentality" and go
straight to the people who will listen to you because you only find
what your looking for...

If you go to the store to buy eggs, do you think your going to buy a
fishing pole? Of course not because your ideal product has been
identified and your going to go straight to the Eggs, everytime!

Knowing this I invite you to take a moment and think (really think)
about who do you want to talk too, when you do, you will have finally
achieved what most do not...Success!

Today is your day, design your perfect customer or partner and now
share your story/experience with that person that you created and
watch what happens. Doing this everyday will net you exactly what
you intended to receive, your perfect customer.

Talking to your perfect customer is like talking to your best friend,
it will be natural and fun and it will show in your writing, video or
audio that you share with the world that is bow tied specifically for
your perfect customer or partner.

If you have never done this before then I can almost be assured that
your not having the success you are longing for, doing this exercise
combined with your story will bring almost immediate results.
Tomorrow, I will share with you how to install a new "Reality Loop"
that will make this process go even faster.

I look forward to you enjoying our community!

To ensure you have proper content and attention material to market correctly,
I invite you to join our live Team Call M-F at 11am Est. for a fun, empowering
15 minutes that will change you and your life Forever.

 Dial 712-775-7031
 PIN 375401198#

If your looking to monetize your content, Now, feel free to browse around here
http://HotNewIdea.com  or if you desire more information in a concise 20 min. video that
explains how you get paid visit http://Leverage18.com

If you enjoyed this content or the recording please blog, share or comment
your circle will be truly grateful.

To your best life, Today...
John Pate
The PMS Expert

 P.S, PMS Stands for Permanent Money Solutions, Ready? Bypass and get started here
http://ThePMSTeam.com this is my direct team to ensure your Success now not later!

(New!)-The secret to mastering your inner game-Success leaves clues, this list of books is a major clue

Leaders are Readers Period.

Success leaves clues; this list of books below is a major piece to the puzzle.

Throughout history most all great men and women have been known for their great insights into many areas of life that affect us today. Reading has been proven to give average people an edge over non-readers that is measurable and noticeable.

Another staggering statistic is that people who avidly read tend to be smarter and are less likely to grow old (or at least they want feel old). Reading stimulates the brain, which enables you to handle problem solving, creative thinking and it reduces stress.

I highly encourage you to read, either from the list I have used or pick and choose to create your super arsenal (your brain)..

Here is the list to the best of my memory of what I have read: keep in mind, each author has multiple books so in a lot of cases, I could have read upwards of 50 books by one author, for example Dr. Joe Vitale (Mr. Fire) has like 54 J enjoy-

You

Improving your life, your person and your strengths.

Acres of Diamonds by Russell H. Conwell
Chicken Soup for the Soul by Jack Canfield
The Secret by Rhonda Byrne
Happy for No Reason by Marci Shimoff
Attractor Factor by Dr. Joe Vitale
The Answer by John Assaraf and Murray Smith
Harmonic Wealth by James Arthur Ray
You were born rich by Bob Proctor
Flow by Mihaly Csikzentmihalyi
Getting Things Done by David Allen
The Effective Executive by Peter Drucker
How to Be a Star at Work by Robert E. Kelley
The 7 Habits of Highly Effective People by Stephen R. Covey
How to Win Friends & Influence People by Dale Carnegie
Swim with the Sharks without Being Eaten Alive by Harvey B. Mackay
The Power of Intuition by Gary Klein
What Should I Do with My Life? by Po Bronson
Oh, the Places You’ll Go by Dr. Seuss/Theodore Geisel
Chasing Daylight by Eugene O’Kelly
How to Think and Grow Rich by Napeleon Hill

- – - – - – - – -

Leadership

Inspiration. Challenge. Courage. Change.

The Key by Dr. Joe Vitale (he has 50+ books, I have read them all)
On Becoming a Leader by Warren Bennis
The Leadership Moment by Michael Useem
The Leadership Challenge by James M. Kouzes and Barry Z. Posner
Leadership Is an Art by Max De Pree
The Radical Leap by Steve Farber
Control Your Destiny or Someone Else Will by Tichy and Sherman
Leading Change by John P. Kotter
Questions of Character by Joseph L. Badaracco, Jr.
The Story Factor by Annette Simmons
Never Give In! Speeches by Winston Churchill

- – - – - – - – -

Strategy

Eight organizational blueprints from which to draft your own.

In Search of Excellence by Thomas J. Peters and Robert H. Waterman, Jr.
Good to Great by Jim Collins
The Innovator’s Dilemma by Clayton M. Christensen
Only the Paranoid Survive by Andrew S. Grove
Who Says Elephants Can’t Dance? by Louis V. Gerstner, Jr.
Discovering the Soul of Service by Leonard Berry
Execution by Larry Bossidy and Ram Charan
Competing for the Future by Gary Hamel and C. K. Prahalad

- – - – - – - – -

Sales and Marketing

Approaches and pitfalls in the ongoing process of creating customers.

Influence by Robert B. Cialdini, PhD
Positioning by Al Ries and Jack Trout
A New Brand World by Scott Bedbury with Stephen Fenichell
Selling the Invisible by Harry Beckwith
Zag by Marty Neumeier
Crossing the Chasm by Geoffrey A. Moore
Secrets of Closing the Sale by Zig Ziglar
How to Become a Rainmaker by Jeffrey J. Fox
Why We Buy by Paco Underhill
The Experience Economy by B. Joseph Pine II and James H. Gilmore
Purple Cow by Seth Godin
The Tipping Point by Malcolm Gladwell

- – - – - – - – -

Rules and Scorekeeping

The all-important numbers behind the game.

Naked Economics by Charles Wheelan
Financial Intelligence by Karen Berman and Joe Knight
The Balanced Scorecard by Robert S. Kaplan and David P. Norton

- – - – - – - – -

Management

Guiding and directing the people around you.

The Essential Drucker by Peter Drucker
Out of the Crisis by W. Edwards Deming
Toyota Production System by Taiichi Ohno
Reengineering the Corporation by Michael Hammer and James Champy
The Goal by Eliyahu M. Goldratt and Jeff Cox
The Great Game of Business by Jack Stack with Bo Burlingham
First, Break all the Rules by Marcus Buckingham and Curt Coffman
Now, Discover Your Strengths by Buckingham and Clifton
The Knowing-Doing Gap by Jeffrey Pfeffer and Robert I. Sutton
The Five Dysfunctions of a Team by Patrick Lencioni
Six Thinking Hats by Edward De Bono

- – - – - – - – -

Biographies

Unlimited lessons from great men and women.

Titan by Ron Chernow
My Years with General Motors by Alfred P. Sloan, Jr.
The HP Way by David Packard
Personal History by Katharine Graham
Moments of Truth by Jan Carlzon
Sam Walton: Made in America by Sam Walton with John Huey
Losing My Virginity by Richard Branson
Steve Jobs by Walter Isaacson

- – - – - – - – -

Entrepreneurship

Seven guides to the passion and practicality necessary for any new venture.

The Art of the Start by Guy Kawasaki (also available in CD and audio)
The E-Myth Revisited by Michael E. Gerber (also available in CD and audio)
The Republic of Tea ** by Mel Ziegler, Patricia Ziegler, and Bill Rosenzweig
The Partnership Charter by David Gage
Growing a Business by Paul Hawken
Guerrilla Marketing by Jay Conrad Levinson
The Monk and the Riddle Randy Komisar with Kent Lineback

- – - – - – - – -

Narratives

Six industry tales of both fortune and failure.

McDonald’s: Behind the Arches by John F. Love
American Steel ** by Richard Preston
The Force by David Dorsey
The Smartest Guys in the Room by Bethany McLean and Peter Elkind
When Genius Failed by Roger Lowenstein
Moneyball by Michael Lewis

- – - – - – - – -

Innovation & Creativity

Insight into the process of developing new ideas.
Orbiting the Giant Hairball by Gordon MacKenzie
The Art of Innovation by Tom Kelley with Jonathan Littman
Jump Start Your Business Brain by Doug Hall
A Whack on the Side of the Head by Roger Von Oech
The Creative Habit by Twyla Tharp
The Art of Possibility by Rosamund Stone Zander and Benjamin Zander

- – - – - – - – -

Big Ideas

The future of business books lies here.

The Age of Unreason by Charles Handy
Out of Control by Kevin Kelly
The Rise of the Creative Class by Richard Florida
Emotional Intelligence by Daniel Goleman
Driven by Paul R. Lawrence and Nitin Nohria
To Engineer is Human by Henry Petroski
The Wisdom of Crowds by James Surowiecki
Made to Stick by Chip Heath and Dan Heath

- – - – - – - – -

Takeaways

What everyone is looking for.
The First 90 Days by Michael Watkins
Up the Organization by Robert Townsend
Beyond the Core by Chris Zook
Little Red Book of Selling by Jeffrey Gitomer
What the CEO Wants You to Know by Ram Charan
The Team Handbook by Peter Scholtes, Brian Joiner, and Barbara Streibel
A Business and Its Belief by Thomas J. Watson, Jr.
Lucky or Smart? by Bo Peabody
The Lexus and the Olive Tree by Thomas L. Friedman
Thinkertoys by Michael Michalko
More Than You Know by Michael J. Mauboussin

- – - – - – - – -

Religous

Uplifting and inspiring, how to live life with no regrets:
Everyday a Friday by Joel Osteen
Battlefield of the Mind by Joyce Meyers (this is her flag ship book, she has more, they are all good)
Golden Nuggets from the Mountains by Fred B. Lunsford
The Fasting Edge by Jentezen Franklin
How To Get Your Prayers Answered by Kenneth Copeland

- – - – - – - – -

Blog Posts

I follow these guys as they offer great material that is practical:

Ray Higdon
David Wood
Kris Darty
Rob Fore
Barbie Zabel
David Sharpe
John Pate
and of course this one http://workwithjohnpate.com

I would highly recommend that you either buy these for your personal library or check them out from your local library. The more you read, the better equipped you are to handle life, business and relationships. 

You are an Unlimited being and your mind can never have to much information, it better equips you to handle anything and solve any problem as your mind is programmed with stored material that you have read and will present itself automatically and at the appropriate time..

Enjoy this, remember, life is a marathon not a race…but you do have to start

Here’s to the new you,

John Pate

P.S. Reading makes a world of difference, try it you will like it…